Hong Leong Marketing

Hong Leong Marketing Co Berhad was incorporated as Hong Leong Co. (Trading) Sdn. Bhd, in Malaysia under the Companies Act, 1965 on 14 November 1979, with an authorised capital of RM 15 Million and a paid-up capital of RM 12 Million. On 5 January 1990, Hong Leong Co (Trading) changed its name to Hong Leong Marketing Co. Berhad. Thereafter, on 31 October 1990, it was converted to a public limited company and it has assumed its present name since then. Hong Leong Marketing is a wholly-owned subsidiary of Hong Leong Industries Berhad, a company listed on Bursa Malaysia Securities Berhad.

The Principal Activities of the Company are trading and distribution of general building and construction materials such as Insulation Foil, Adhesives, Sanitary Products, Iron-Mongery Products, Ceramic Wall and Floor Tiles, Cement, Steel, Wire Mesh, Concrete Roofing Tiles, Cemboards, Ceiling Sheet, Clay-Based Products, Timber-based products and Metal Roofing. The Company is involved in both the dealers and project market, where an extensive network had been set-up throughout Malaysia to meet customer's demand. The Company operates its head office in Petaling Jaya and the branches are located strategically in the following region :

The Company had been in operations for the past 30 years and had established its core competencies in the distribution of building materials to rank as the top three in this market segment. Hong Leong Marketing has in excess of 100 employees and live up to the Company's motto of "CREATING VALUES THROUGH CUSTOMERS' SATISFACTION". The Company has specialize departments that can provide construction related packages to both developers and contractors alike, for plumbing and sanitary works and, supply and laid packages for clay and metal roofing materials. In addition to this, the Company also has a computer aided design facility to cater to ceramic tiles and sanitary ware proposals.

Hong Leong Marketing has in hand more than 60 local agencies for a wide range of building and construction materials and this act as a "ONE-STOP BUILDING MATERIAL CENTRE" for our customers. The Company is continuously pursuing new product development by closely keeping in touch with the market needs and current industry updates. This has lead to the setting up of a special "Research and Development Committee" within the Company to spearhead the moving forward efforts.

Company's Vision :

"PREFERRED PARTNER IN BUILDING MATERIALS DISTRIBUTION"

Company's Mission :

"TO CREATE THE BEST VALUES FOR OUR CUSTOMERS THROUGH PRODUCT LEADERSHIP AND AN EFFICIENT DISTRIBUTION NETWORK"

Target Clientele:

Trading House
Developers
Contractors
Consultants
Architects
Dealers